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Promote activities through WOOT co-selling links

Publication Time:

2025-05-16

Author:

Product Category:

Continuous BD, monthly event for 24 days

Promote activities through WOOT's affiliate links

Keywords:

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● Category: Sports & Outdoors ● Rating: 4.8 stars, 200+ reviews, ● Product price: $100+, significantly lower than the average of $261 in the category This product possesses a crossover attribute of "high-end electronics + sports & outdoors," backed by the brand's technology, and has a prominent price-performance advantage. The listing star rating is higher than the category average.

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In Amazon's Tools & Home Improvement category, traffic is concentrated and price competition is fierce. Products with medium-to-high unit prices often have low conversion rates due to high price barriers, making it more difficult to increase sales volume. The product in this case encountered similar problems after being restocked, so the seller tried to promote it through WOOT BD and internal BD to break through and move closer to the top of the category.

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Discontinued product relaunch | Three rounds of WOOT BD drive sales recovery

This product belongs to the Toy category and has certain gift attributes. Before it was out of stock, the product link was steadily on sale. However, after being re-listed, it faces the following problems and challenges: Reviews are only 600, with a rating of 4.4, below the mainstream level of the category (category average is over 2000); After being back in stock, traffic has not recovered quickly, and organic orders are extremely low; Listing interaction is insufficient, and keywords are obviously stacked; It is difficult to break through the ranking of core keywords, long-tail keywords are scattered, and category traffic is relatively fragmented; Advertising effects are unstable, with low clicks and weak conversion in the early stages.

Auto parts ranking decline | Three rounds of WOOT flash sales stabilized the ranking and regained market share

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Auto parts ranking decline | Three rounds of WOOT flash sales stabilized the ranking and regained market share

● Category: Auto parts ● Price: Daily price is on the high side ● Rating: 4.4 stars, 2000+ reviews

Breaking Through Old Links | Clever Use of WOOT, Home Furnishings Daily Sales Increased Fourfold!

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Breaking Through Old Links | Clever Use of WOOT, Home Furnishings Daily Sales Increased Fourfold!

Product Category: Home Furnishings Seller Goal: Increase order volume and conversion rate Promotion Strategy: Amazon internal BD + three rounds of WOOT 14-day BD consecutive seconds WOOT Discount Rate: 20% Listing Data: Review 4.6 points, Ratings 900+ The customer hopes to break through the bottleneck of old links through a more systematic promotional rhythm, quickly increase sales, optimize keyword rankings, and reshape product vitality.

Outdoor garden case study

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Product Category: Outdoor Garden Activity Type: 7-day BD Launch Time: 2022/11/28-2022/12/04 Listing Price: $36.99-$79.99 Woot Price: $24.99-$59.99 Woot Discount Rate: 32%-25% REVIEW: 355 RATING: 4.2 BSR: # 5,925 in Patio, Lawn & Garden

Electronic case study

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Product Category: Electronics Activity Type: 7-day BD Launch Time: 2022/11/28-2022/12/04 Listing Price: $140.99 Woot Price: $37.99 Woot Discount Rate: 73% REVIEW: 494 RATING: 4.7 BSR: # 424 in Portable Bluetooth Speakers

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Home furnishing case study

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Product Category: Home Furnishings Activity Type: 7-day BD and 14-day BD Launch Type: Continuous BD for new products First Launch Time: 2022/11/28-2022/12/04 Second Launch Time: 2022/12/12-2022/12/20 Listing Price: $25.99 Woot Price: $19.99 Woot Discount Rate: 23% REVIEW: 29 RATING: 4.4 BSR: # 1,888 in Kitchen & Dining Remarks: The 14-day BD ended early after 8 days due to Woot inventory being sold out.

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